Share a test or report with someone using a Magic Link

How can I share a test or report with a non-SEOTesting user?

Within SEOTesting we have a 'Magic Link' feature which gives someone direct access to a single test, report, or view in SEOTesting without them needing an SEOTesting account. It's the quickest way to put a result in front of management, a project stakeholder, a colleague, or a client - you send a link, they open it, and they see exactly the view you were looking at.

Where you can use Magic Links

The Share button appears on:

• The main dashboard
• SEO tests
• Site Changelog
• Rank Tracking
• Reports - Winners & Losers, Brand vs Non-Brand, End of Month, New Keywords, New Pages, Content Decay, Striking Distance Keywords, All Pages, and All Queries
• Content Groups - the summary view of all content groups, an individual content group, and page and query details for a specific week or month

How to create a Magic Link

• Open the test, report, or view you want to share.
• Click the Actions button at the top right, and select Share

• Choose how long the link should work for: 1 day, 7 days, 30 days, 90 days, or no expiration.

• Click Create Link.
• Click Copy Link to copy it to your clipboard, then paste it wherever you need it.

Managing the Magic Links you've created

You can review Magic Links at site level or across the whole account:

• For one site: From the Dashboard select 'Actions' > 'Edit' > 'Magic Links'
• For every site in the account: From the Launchpad, click on your profile at the top right of the page, select 'Account settings' and then navigate at the top menu to 'Magic Links'

From either report you can copy a link again to re-share it, or delete it.

Frequently Asked Questions

Does the person I share with need an SEOTesting account?

No. That's the point of a Magic Link - anyone with the link can open the view without signing up or logging in.

How long does a Magic Link last?

As long as you chose when you created it: 1, 7, 30, or 90 days, or indefinitely if you selected no expiration.

Can I revoke a link I've already shared?

Yes. Delete it from the Magic Links report at either site or account level.

I can't see the Share button.

Magic Links are available on the views listed above. If the page you're on isn't one of them, there's no Share button to click.

Updated on: 09/09/2026